The highest level(s) of influence this method typically matches with on the IAP2 public participation spectrum is…

INFORM
Inform

To provide the public with balanced and objective information.

CONSULT
Consult

To obtain public feedback on analysis, alternatives and/or decisions.

INVOLVE
Involve

To work directly with the public throughout the process.

COLLABORATE
Collaborate

To partner with the public in each aspect of the decision.

EMPOWER
Empower

To place final decision making in the hands of the public.

Purpose
Share information, Gain Feedback and Ideas
Time
Multiple days
Resources
Moderate
Budget
Low Cost (under 10k)
Participants
Large scale (75+)

An Online Open House is a digital engagement method that replicates the experience of a traditional community open house — but in an online format that people can access anytime. These platforms typically host key project information (maps, FAQs, timelines, visuals) and offer interactive tools like surveys, Q&A boards, or comment maps to collect feedback.

This method is particularly valuable when seeking to reach broad, geographically spread, or time-poor audiences. It allows people to learn about a project at their own pace, and to contribute when and how they choose. A well-designed online open house can be highly accessible and inclusive, especially when supported by social media promotion, mobile compatibility, and language translation options.

It works well as part of a blended engagement strategy when combined with face-to-face options.

What you'll need

Virtual Delivery

• Dedicated website or engagement platform (e.g. Bang the Table, Social Pinpoint)
• Interactive maps, videos, FAQs
• Feedback forms (embedded or downloadable)
• Forum or comment space
• Accessible navigation + translations

How to guide

An online open house is a virtual event where participants can explore information, ask questions, and provide feedback on projects, policies, or community initiatives.

Steps to Implement:

    1. Define the purpose and audience

      • Clarify what you want participants to learn or contribute.

      • Identify target participants (residents, stakeholders, general public).

    2. Choose a platform

      • Select a reliable virtual platform (Zoom, Microsoft Teams, Hopin, or other webinar platforms) that supports Q&A, chat, polling, and breakout rooms if needed.

    3. Prepare materials

      • Develop clear, concise, and visually engaging content: slides, videos, maps, or graphics.

      • Include supporting documents participants can download.

      • Prepare FAQs and a moderator script to guide the session.

    4. Promote the event

      • Use social media, newsletters, websites, and partner networks to reach your audience.

      • Provide registration links and reminders to maximise attendance.

    5. Run the session

      • Welcome participants, explain the purpose, and set guidelines for engagement.

      • Present key information and allow opportunities for questions via chat, polls, or live Q&A.

      • Use breakout rooms for smaller group discussions if needed.

    6. Collect feedback

      • Use live polls, surveys, or discussion prompts to gather participant input.

      • Encourage open-ended questions and suggestions.

    7. Follow up

      • Share a summary of discussions, outcomes, and next steps with participants.

      • Thank participants and provide contact information for further engagement.

Tips

  • Keep it concise – attention spans online are shorter; aim for 60–90 minutes.

  • Test technology in advance – ensure audio, video, and polls work smoothly.

  • Engage participants – use polls, Q&A, and breakout rooms to maintain interaction.

  • Provide clear instructions – explain how to navigate the platform and participate.

  • Record sessions – for those who can’t attend and for transparency.

  • Follow up promptly – share outcomes and acknowledge contributions to build trust.

  • Accessibility matters – captioning, screen-reader-friendly documents, and clear visuals improve inclusivity.